If you own a website, you have a shared need with every other website owner. You need traffic. Website traffic is considered the one thing that can make or break your business by many business gurus. Without people visiting your site (that’s what internet traffic is) your website is just a vacant piece of property on the internet landscape.
The need for website traffic is obvious. What’s not as obvious is how to get it. Experts each promote their own ways to attract traffic to your website. Some people feel that search engine traffic is best. They use special programs like SEO elite to optimize their site (look here for a full SEO Elite Review). Others feel that paid traffic is the best, like pay-per-click traffic from Adwords. (If you go that route, be sure to read the Adwords Help page).
Many of the techniques are short-term. Some are barely legal. Others only produce traffic seasonally. But the majority of traffic to your site essentially comes down to these two kinds: free (organic) traffic, or website traffic you pay for.
There are internet experts who maintain that free website traffic doesn’t exist. They say that all internet traffic costs you something – either money, time or work. While that is true, we will still use the term “free traffic” in the same way most people use the term search engine traffic. Natural traffic is any traffic you receive that you did not buy outright. Natural traffic can come from lots of places. It can come from people finding you in the search engine results and clicking on the link to your site. Free visitors can come from someone clicking on a link found in a different website. It can come when someone puts your website address directly into their browser. Maybe they heard about your website from a relative, in a newspaper article or on a radio ad. All of these forms of traffic are natural traffic. These forms of traffic are free in the sense that you don’t pay a fee to get that traffic. Here is a page that offers more SEO help.
Paid traffic is just what its name says. It is incoming traffic your website gets as a direct result of paying for it. This can be on a per-click basis from pay-per-click programs like Google Adwords or Yahoo Search Marketing. It can be from a banner shown on someone else’s website. Paid traffic can be from from people typing in your website url from an advertisement in a magazine or newsletter. There are many other scenarios that you can pay for website traffic.
Which method is better? Many would say that the “free traffic” was better. There is no doubt that free is usually good. But free(organic) traffic takes time to establish. When you first create a website, no one knows about it, so no one will put links on their site to yours. The search engines don’t know your website exists either, so your site will never show up in the search results. Even word of mouth sdvertsing can take a while to spread. When you buy an ad, you can usually start getting traffic immediately. If you do it right, you can usually you can make more money than the traffic costs. In that example, buying traffic is a lot better than waiting years for your site to become profitable.
If you now think paid advertising is better – hold on. The wisest path is to use (both|both free and paid traffic techniques|paid and free traffic techniques|both natural and purchased traffic methods} in combination with each other. If you have a new site, the first step is to construct a pay-per-click ad campaign to acquire initial traffic. Gauge your paid traffic closely at first, and run some split tests to determine what works best. Especially test which keywords are most profitable. Refine your campaign to include more profitable words and eliminate the duds. Then, start optimizing your site’s pages for the high value keywords and seek out link partners using those profitable keywords and phrases as the anchor text to specific pages on your site. Within 3 months to a year, you will be dominating both the paid and natural traffic sources.
- Free Traffic - Visitors that access a website due to the Internet presence and promotion of a certain business is also known as free traffic, as opposed to the situation when website owners pay to get page visitors. Free traffic represents the normal result of good web page optimization, indexation and maintenance. When a website targets a market ...
- Free Search Engine Traffic - Since most online advertising systems are costly, many business owners have been forced to look for ways to achieve free search engine traffic in the best of conditions and with optimal achievements. Many people don’t know where to start generating free search engine traffic, and the very concept is rather broad. Internet business promotion can ...
- Increase Traffic - Traffic consists of the number of website visitors of which some will perform transactions while other won’t. There are many ways to increase traffic, but many web visitors do not necessarily bring high profit to a certain company. Which is why I will briefly touch upon relevant and irrelevant web traffic so that you should ...
- My Top 3 Affiliate Marketing Tips - What I am about to reveal will probably not make some fellow gurus happy, but this needs to be said:
- No matter what they say about affiliate marketing, it’s virtually impossible for everyone to get those 5,000 – 10,000 dollars a month they are raving on about. The reason? There is simply too much competition! ...
